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Dark Emu – Australia’s true history

Dark Emu – Australia’s true history

I must admit this is not the sort of book I usually choose. I was prompted to purchase Dark Emu when author Bruce Pascoe was referred to Australian Federal Police. In case you missed the controversy, Peter Dutton, Minister for Home Affairs, referred Pascoe to police....

Becoming – Michelle Obama

Becoming – Michelle Obama

I absolutely loved this well written biography by the United States’ former First Lady, Michelle Obama. It struck me that recent reads that I’ve loved (both this and Leigh Sales’ Any Ordinary Day) have been ones where hope is a central feature. I’m definitely a glass...

How to choose the right white paint

How to choose the right white paint

You’re in the process of building your dream home and it’s time to choose your external and internal paint colours. Not a problem. You have your heart set on white. You’ve seen many beautiful homes use white to great effect. Then you see the colour chart – and there...

Is the butler’s pantry a must-have or just pretentious?

Is the butler’s pantry a must-have or just pretentious?

Last night saw the all -important kitchen reveals on The Block and the butler’s pantry became a talking point on Twitter. Dee Madigan, Creative Director of Campaign Edge, posted about her loathing of butler’s pantries, asking “why have a kitchen if you don’t want to...

Could you do The Block? To renovate or not?

Could you do The Block? To renovate or not?

Every year when a new series of The Block starts, my husband who is in the building trade, turns and says “We should go on The Block!”  My response is always a laugh and “no chance!” While I love reality TV (my guilty pleasure), I would never be silly enough to put...

R U OK? MATES in construction

R U OK? MATES in construction

HEADS UP – This post deals with the topic of suicide. If you are experiencing problems or dealing with suicide grief and would like to talk to someone, please reach out to Lifeline or one of the listed organisations. Three years ago today we said goodbye to a friend...

Copywriting vs Copyright

Copywriting vs Copyright

For many copywriters, the difference between copywriting and copyright, is something they are constantly having to explain. I must admit I often say “I’m a writer” rather than a “copywriter” to avoid the confusion, but this isn’t technically correct either. Writing or...

5 Tips for building meaningful relationships with your client

5 Tips for building meaningful relationships with your client

You will find that the most successful businesses and entrepreneurs are those that have built meaningful relationships with others. In many cases, you won’t be the only business providing the service you do or selling the product you do. So the key to success is to...

The thin line between good and evil

The thin line between good and evil

As a copywriter, I’m always reading in order to learn and improve. I strongly believe that every writer has to be a reader. They go hand in hand. In the midst of “work reading”, I also try to find time just to read for pleasure. Hence, some of the reviews/opinions you...