COPYWRITING PRICES

Price is what you pay. Value is what you get.

WARREN BUFFETT

I’m going to cut to the chase here. Copywriting prices depend on a number of factors – experience, expertise and time taken to do the work amongst other factors.

Will you find someone cheaper? Always. 

Will that person have the same level of expertise? Unlikely. 

My copywriting prices reflect the quality of my work and my experience as a writer.

Your business and your brand are my number one priority.

The packages below were created to make life easier for you and me. Once you decide on exactly what you’re after, contact me and I’ll provide a detailed Proposal and Quote so you know how I work. 

* All pricing is subject to change at my discretion.

All prices are in Australian Dollars (AUD).

From $2259 + gst

Without Search Engine Optimisation (SEO) your website has little chance of being found by your target audience.

  • Email/Phone briefing time
  • Reading of brief and other info
  • General research as required
  • General website advice
  • General SEO advice
  • Keyword research
  • Headings
  • Meta titles
  • Meta descriptions
  • Copy for Home, About and 1 Service page for basic package
  • Post or story promoting your website on my social media platforms once completed
  • 2 FREE amends

From $1299 + gst

Every serious business has Tone of Voice guidelines. They ensure consistency of brand voice across your whole operation, making your values clear and authentic.

  • Email/Phone briefing time
  • Reading of brief and other info
  • Vision statement
  • Unique Selling Proposition (USP)
  • Product features and benefits
  • Competitors
  • “Avatars” of your target audience/ideal clients
  • Brand values with detailed explanations of what they sound like
  • Brand personality traits with detailed explanations of what they sound like
  • General writing checklist
  • Word bank to assist with communication
  • Web writing tips
  • 2 FREE amends

From $350 + gst

A case study is a success story, told in a compelling way, to persuade potential clients to do business with you. It can highlight a particular project or a working relationship between businesses.

  • Email/Phone briefing time
  • Reading of brief and other info
  • General research as required
  • Keyword research, meta titles and meta descriptions for selected options
  • Graphic design work for selected options
  • Interviews with yourself and others for selected packages
  • Approx 1200 words for detailed package 
  • Social media snippets to help promote your case study
  • 2 FREE amends

From $375 +gst

Blogs help you educate and connect with your target audience.

  • Email/Phone briefing time
  • Reading of brief and other info
  • General research as required
  • General SEO advice
  • Keyword research
  • Headings
  • Meta titles
  • Meta descriptions
  • Up to 700 words for basic package
  • Post or story promoting blog on my social media platforms
  • 2 FREE amends

From $1299 + gst

A capability statement is like a detailed business card that you can hand to a potential client, giving a snapshot of who you are and what you do.

  • Email/Phone briefing time
  • Reading of brief and other info
  • Summary of who you are as a business
  • Description of your services/products
  • 3-4 short case studies demonstrating your value
  • Key strengths of your business
  • An overview of your team and their qualifications and achievements
  • Testimonials from past clients
  • 2 FREE amends

If you are after copy that is not listed above, please get in touch for a personalised quote.

Other types of copy you may be interested in:

  • Sales page (for specific product/course)
  • Award submission
  • Real estate ads
  • Tagline
  • Advertorial
  • Video script
  • Press release
  • Brochure

CLIENTS

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