by Cathy Camera | Mar 3, 2026 | Business, Construction, marketing
I recently had the chance to hear Chris Do speak. If you don’t know Chris, he’s the founder of The Futur, a business education platform best known for helping creatives build sustainable, profitable businesses. But don’t let the...
by Cathy Camera | Feb 11, 2026 | Business
(Originally published February 13, 2023) Bear with me here as I talk love languages at work. And no, this isn’t about turning your work site into a rom-com set or giving HR a headache. It’s about communication. The Five Love Languages was a concept...
by Cathy Camera | Mar 6, 2025 | Construction, marketing
Google Business Profile (GBP) optimisation can help your construction company dominate local search results. This free tool, formerly known as Google My Business, allows builders, contractors, and other construction professionals to manage their online presence across...
by Cathy Camera | Dec 9, 2024 | copywriting, marketing
As goals and budgets are examined, the question arises about whether you should ditch your copywriter and use AI instead. Sounds tempting, right? I have seen a few businesses go down this path and when I look at some of their output, I kind of cringe. But to be fair I...
by Cathy Camera | Nov 14, 2024 | Construction
Australia’s housing crisis has reached critical levels. Since 2019, residential housing prices have risen by 38% while capital city rents have increased by 15%. Construction times have also blown out, with stand alone houses now taking 12.7 months to complete compared...