What are keywords and why are they important?

What are keywords and why are they important?

I accept keywords from clientsquestion”I wanted to write a post explaining why keywords are important (and what they actually are). And I wanted to do so for copywriting clients who feel a little lost when keywords are mentioned in website discussions. ...
Copywriting vs Copyright

Copywriting vs Copyright

For many copywriters, the difference between copywriting and copyright, is something they are constantly having to explain. I must admit I often say “I’m a writer” rather than a “copywriter” to avoid the confusion, but this isn’t technically correct either. Writing or...