by Cathy Camera | Jan 29, 2023 | Building Industry, copywriting
How to write a customer success story for the construction industry You’ll often hear me say that case studies are one of the most under-utilised tools in the construction industry’s toolbox. When written well, they have the potential to win you new...
by Cathy Camera | Sep 16, 2022 | copywriting
10 Ways to Use a Case Study (and grow your business) Case studies, when utilised correctly, can be a key tool in your marketing arsenal. In this post, I’ll outline 1o ways to use a case study to grow your brand and authority in the construction industry. 1....