by Cathy Camera | Sep 11, 2019 | copywriting
For many copywriters, the difference between copywriting and copyright, is something they are constantly having to explain. I must admit I often say “I’m a writer” rather than a “copywriter” to avoid the confusion, but this isn’t technically correct either. Writing or...
by Cathy Camera | Sep 15, 2018 | Business, copywriting
I would venture to say that most business owners don’t know what a copywriter is, let alone that they need one. But as most discover, a copywriter is not only needed, but absolutely essential. A copywriter is a wordsmith – a professional writer who writes the words...