by Cathy Camera | Sep 12, 2019 | Building Industry
HEADS UP – This post deals with the topic of suicide. If you are experiencing problems or dealing with suicide grief and would like to talk to someone, please reach out to Lifeline or one of the listed organisations. Three years ago today we said goodbye to a friend...
by Cathy Camera | Sep 11, 2019 | copywriting
For many copywriters, the difference between copywriting and copyright, is something they are constantly having to explain. I must admit I often say “I’m a writer” rather than a “copywriter” to avoid the confusion, but this isn’t technically correct either. Writing or...
by Cathy Camera | Sep 10, 2019 | Business
You will find that the most successful businesses and entrepreneurs are those that have built meaningful relationships with others. In many cases, you won’t be the only business providing the service you do or selling the product you do. So the key to success is to...
by Cathy Camera | Sep 10, 2019 | Book Review
As a copywriter, I’m always reading in order to learn and improve. I strongly believe that every writer has to be a reader. They go hand in hand. In the midst of “work reading”, I also try to find time just to read for pleasure. Hence, some of the reviews/opinions you...
by Cathy Camera | Sep 10, 2019 | Business, copywriting
A blog (aka content marketing) is a sure fire way to increase business and here’s how: Reach New Customers The best part of blogging is that it has the ability to reach hundreds and thousands of potential customers, as well as help you keep the customers you already...